Main Article Content
Abstract
The growth of technology-based crowdfunding services in Indonesia has increased significantly in line with the government's call for financial service providers to utilize technology to develop investment media that are inclusive, innovative, and efficient. This study expands the theory of planned behavior by examining other factors that influence the main factors in SDGs, such as financial knowledge, peer influence, superior influence, and financial self-efficacy. This study conducted an online survey of 470 prospective investors in Indonesia and used Partial Least Squares (PLS-SEM) to test the hypothesis. The results show that financial knowledge, peer and senior influence, and financial self-efficacy can improve antecedents of investment intention in securities crowdfunding. Furthermore, two antecedents are found to affect investment intention. This study offers some implications that may emphasize further practice of securities crowdfunding investment.